FOREST FACTORY BRAND CENTRAL
Here you can find everything related to the Plant a Flag brand. Download our logo, find out which colors we use, check out our additional icons, and learn about our brand concept. Use this site as a resource for creating awesome new stuff.
LOGO
The logo consists of an icon and the brand name. When enough context is provided, the icon can be used as a stand-alone item.
By clicking on the button below, you can download the logo in all its available colours and variants.
FF Green
FF Yellow
COLOR
There are 2 main colors: green en yellow. Beside these two colours, black can be used for texts set on white background.
The way the colors are combined with each other is demonstrated in the examples below.
TITLES – League Gothic Regular
WELCOME TO THE FOREST
TEXTS – Aktiv Grotesk Extended
A Brussels based sustainable workspace where teams and individuals can accelerate their growth. Forest Factory is located on one of the greenest boulevards of Brussels. The ideal workspace to start a walking meeting, have an amazing lunch or host an inspiring afterwork.
TYPOGRAPHY
We use two distinct typefaces in our branding: League Gothic Regular and Aktiv Grotesk Extended.
League Gothic Regular is our primary title font: which means that we use this typeface mostly for the most important title on the page or in the layout. Titles are always written in all caps.
Then we have Aktiv Grotesk Extended, our primary text font. It's a friendly sans with a rather large x-height, which gives a modern and friendly voice to our communications. Texts are generally centered. Only when they need to be in alignment with other visual elements should they be set to the left of the document.
GREEN FILTER
Though not obliged, a green filter can be applied on photography or on an abstract image to serve as background for yellow texts.
When readability is maintained, yellow or light texts may also be set on dark backgrounds as in the example below.
This is the Brand Central for Forest Factory,
a visual identity guideline developed by Plant a Flag.
If you have any questions, please contact studio@plantaflag.com
